The EVR1 Story
EVR1 (pr. ever-one) is a Berkeley, California social enterprise, a collaboration between friends, Brandon Peele, Dane Zehrung and Chad Reid. Working on EVR1 is a religious experience for us, as curating The Human Story (with our Academic Advisory Board), making our goods and meditating on the EVR1 Symbol grounds us in present moment awareness and connects us to The Human Story.
We created EVR1 to combine beauty, sustainability, community and The Human Story in a physical form, and give that experience to you. We created EVR1 because we care how The Human Story is written. Behind the symbol, brand and goods are deeply held beliefs (The EVR1 Mantra, Vision and Values).
13.88B years ago, the Universe exploded from an inconceivably tiny point. 4.5B years ago, the Earth was formed. 3.6B years ago, life began on Earth. 200k years ago, humans evolved. 50k years ago, we began ascribing meaning to non-economic idols and concepts. 3.5k years ago, we started writing things down.
And in February of 2012, EVR1 found its place in the Big History of the Universe, in Brandon's San Francisco apartment. In April of 2012, Dane joined Brandon and in May of 2012, we publicly launched the company. In November of 2012, we moved operations to Berkeley, CA. In February 2013, Chad joined EVR1. With great joy, in April of 2013, we launched the Kai Zen Master award, a monthly award to honor individuals that lead holistic human evolution, the lead characters in The Human Story. Check out the next chapter on our blog.
Left: Brandon, Chad and friends/EVR1 models, Chelsea and Ariel, at the San Francisco Gay Pride Parade in June 2013
Right: Dane and Brandon getting jiggy at Dane's wedding in September 2012
Reviews of the EVR1 Story:
"Incredibly well built with good strong quality materials that will last a lifetime.
We give the EVR1 Signature Universal Watch 5 out of 5 stars." - Reviewboard.com
"Outstanding Eco-Conscious Business" - NerdWallet
"Connect with human excellence in all its forms – poetry, philosophy, science, literature, religion...
reconnect humanity with the long arc of its progress... remystify" - BusinessInterviews.com